| 07 Jun 2009 |
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Dubai Summer Surprises gets healthy boost with summer health festival
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This edition, Dubai Summer Surprises will add a health dimension to its activities. Concurrent with all the other activities, will be a ten-week long health carnival, Summer Health Festival to educate the visitors about healthy lifestyle and well-being. Five dedicated themes - Healthy Eating, Physical Fitness, Beautiful You, Health & Hygiene and Health Check-ups will generate awareness about good health practices, each conducted for two weeks. The initiative has been conceived by ExHealthExHealth
and will be supported by key healthcare and lifestyle entities. "DSS has so far concentrated on offering a great fun experience to the residents with numerous games and activities; we have witnessed an increasingly greater number of footfalls, year on year. This is an opportune time to address the health hazards being experienced by the nation and promote healthy lifestyle consciousness amongst the visitors," said Suhaila Gobash, Events Manager at DSF Office, organizers of Dubai Summer Surprises.
The event comes at a time where incidences of diabetes, hypertension, obesity, cardiovascular conditions and pulmonary diseases are on the rise. "Education coupled with screenings at high footfall areas, especially in an entertaining ambience where people are more relaxed is a great way to acquaint people with such serious concerns. Health is a matter gaining importance in all our lives, and I mean not just the physical aspect but even the mental wellbeing. We have tried to address these issues through our activities," said Dr. Prem Jagyasi, Managing Director and CEO of ExHealthExHealth
. Fun filled programmes will inform visitors about healthy eating habits, physical fitness, mental wellbeing and hygiene and will be followed by two weeks of free health checkups across participating destinations. Leading malls will come on board as weekly participants while Modhesh World will host the activities throughout the duration. A dedicated website www.SummerHealthFestival.com will keep residents abreast with forthcoming activities.
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About ExHealth
ExHealthExHealth is a pioneering company with a mission to contribute to the healthcare sector meaningfully. The first of kind firm located in Dubai Healthcare City offers consultancy and services in Healthcare Media, Healthcare Marketing, Healthcare PR, Healthcare Event, Healthcare Publication, Medical Tourism Consultancy and Healthcare project and management consultancy. Aiming to achieve clients' goal, ExHealthExHealth's mandate is to offer creative, adoptable and result oriented solutions through its various arms-
Sara Darwish
Senior Executive - PR
ExHealthExHealth,
Dubai HealthCare City,
Dubai,
UAE
sara@exhealth.com/00971 50 3839342 /00971554960930
www.exhealth.com / www.pr.exhealth.com
© Press Release 2009
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