Dubai MallDubai Mall

The boutique, with its architecturally composed interior like that found in the watches created by Richard Mille, will feature the best of the brand's creations, and a compelling profile of the world of Richard Mille watches - the ultimate synthesis of technology, performance, aesthetics, luxury and extreme refinement.

Richard Mille's life long passion for the world of motor sports, and his courage to challenge conventional watch making norms form the core of the brand's structural and philosophical foundations. Incorporating the same cutting edge methodology applied in the development of not only F1 racing cars, but also that of airplanes, jets and high end racing yachts, Richard Mille watches embody the highest technical sophistication possible, a racing machine on the wrist.

Amongst these technological wrist-thrillers that will be available at the new boutique include the RM 016, RM 011 and RM 010, as well as the increasingly coveted female model, the RM 007 in a range of diamonds and semi-precious stones.

The Richard Mille brand is a refined expression of extreme modernity with the best that fine watch-making has to offer today, and the launch of its first boutique in Dubai is testament of the brand's ever-growing presence and popularity in the Middle East.

-Ends-

For more information on the Richard Mille new Boutique opening please contact
Rebecca Reed
+44 207 349 9345
email rebecca@fraserbrandinnovation.co.uk

© Press Release 2008 from Golin Harris

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