Emirates Airline and GroupEmirates Airline and Group

Emirates Marketing Promotions (EMP)Emirates Marketing Promotions (EMP)

In line with the decree issued by EIDA, all expatriates in the UAE should have an ID with ship card by 2010. EMPEMP counters, along with agents, have been placed within the Emirates' offices. Employees are required to print and fill up a form that has been sent by email to them. This is followed by the payment of a pre-registration fee of Dhs 40. Post sorting and data entry by the concerned EMPEMP cell, an automated SMS will be sent to the employees informing them of the completion of pre-registration and requesting to proceed with the registration process.

For registration, the employee will return to the EMPEMP counter and fill up a barcode incorporated form. This barcode will be associated with the employee's file. During submission the employees are required to give their photograph along with fingerprints.

After the data is processed, the employee will receive the ID card within two weeks by EMPOST courier.

"EMPEMP is glad to be able to assist Emirates in fulfilling the EIDA requirement for their expatriate staff. We have established dedicated resources for this project and are aiming at successful completion. We have full confidence that this collaboration between Emirates Marketing & PromotionsEmirates Marketing & Promotions and Emirates will prove to be a stepping stone for future prospects between the two companies" said Mr. Ahmad Tahlak, CEO - Emirates Marketing & Promotions (EMP)Emirates Marketing & Promotions (EMP).

Abdulaziz Al Ali, Emirates Executive Vice President, Human Resources, said: "Emirates is pleased to partner with EMPEMP on this initiative. By providing the UAE ID card processing service within our office premises, Emirates is enabling our large workforce to apply for their cards easily and conveniently and this will help facilitate compliance with the Federal requirement. We are confident that EMPEMP's card processing facility at the Emirates Group Head Office will prove to be an efficient service, and that it will be welcomed by all of our staff."

Emirates Marketing & PromotionsEmirates Marketing & Promotions had successfully undertaken a similar operation for Dubai healthcare authority for approximately 40,000 employees.

-Ends-

Emirates Marketing & Promotions (EMP)Emirates Marketing & Promotions (EMP), an Emirates Post subsidiary, was launched in 2005 to provide integrated solutions in direct marketing and promotions. Its core activities include distribution of messages through post, promotional postmarks for corporate clients; call centre management for companies as well as sales promotions. EMPEMP is driven by a mission to create a direct communication channel between businesses and consumers by adopting global best practices in direct marketing. It has the expertise and technology to provide integrated solutions by managing the entire chain, ensuring that the client's project is delivered with precision and on time.

About Emirates Post
Emirates Post, one of the most dynamic postal organizations in the region, was converted from General Postal Authority into Emirates Post Corporation on May 29, 2001, under a federal decree. This gave it a mandate to become a commercially vibrant organization providing high quality services to the public and the corporate sector. Emirates Post has developed innovative new services, diversified its offering and established alliances with global postal corporations. Emirates Post has a network of 84 post offices across the country. Emirates Post's diversified offering includes mail fulfillment, utility bill payment services, government services, direct mail, banking, retail services and money exchange & remittances.

For further information please contact, Ancy Alexander on 04-3903906 or 050-3471391

© Press Release 2008 from Concept PR

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