03 Aug 2008 Emirates 24|7
 

TRA to promote .ae domain name

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The UAE Telecommunications Regulatory Authority (TRA)Telecommunications Regulatory Authority (TRA)Loading... will start the registration and licensing process for the domain name .ae, said a top official of the authority.

This is in wake of internet's new-found-marketing value and potential that's running into billions of dollars globally. Internet advertising is expected to reach an annual figure of $120.3 billion world-wide by 2012.

Last year, the TRATRALoading... successfully launched the Domain Administrator (.aeDA) to manage the .ae domain.

Mohammed Nasser Al Ghanim, TRATRALoading... Board Member & Director-General, said: "The TRATRALoading... has endorsed the .aeDA to manage the .ae domain name on behalf of all domain name owners and internet users, both in the country and worldwide.

"Domain name retailers (registrars) and end users will have access to all relevant industry information in an easy to read and simple to understand format. We aim to promote the Domain Name Registry System's framework, highlight the different members, and promote the use of the .ae domain name."

A team consisting of engineers and technicians of the TRATRALoading... will manage the technical services and ensure the application of regulatory frameworks and procedures for the registration of domain names. They will provide the necessary licences for providers of domain names in and outside the UAE in order to develop, encourage and promote the use of the domain name .ae.

Mohammed Al Khamis, the authority's Manager, Planning, said: "The .aeDA will be responsible for setting up and enforcing all policies and regulations, as well as overseeing the operation of the registry system. The .aeDA's role is to grow, develop and market the name, accredit and manage the registrars and educate the public. It will also deliver and promote the domain name, and represent .ae at international forums."

Al Ghanim said: "The TRATRALoading... aims to promote the .ae name and meet high international standards through a system that we have developed specially and exclusively for this purpose."

Al Khamis added: "Managing the websites using the domain name will take place through controlling and executing all the policies related to operating the higher-level domain for the country's .ae internet signature."

Additional details and information about the .ae Domain Name Registry System are available on the website: www.aeda.ae.

By Staff Writer

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