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Entering a new dimension - the BMW CS Concept Car

Press Release
 
 

19 November 2007

Region sees a glimpse of the future of BMW Design Philosophy at the 9th International Middle East Motor Show

Dubai, UAE. BMW Group Middle EastBMW Group Middle EastLoading... has introduced the highly anticipated Gran Turismo concept car during the 9th International Middle East Motor Show, held at the Dubai Exhibition Centre.

This new model, designed by Karim Habib, a BMW exterior designer of Lebanese origin, presents the vision of a unique four-door car - combining the exclusivity of a genuine luxury Gran Turismo with the thrill of a high-performance sports car. This unique combination never before seen will offer drivers the opportunity to enjoy sheer driving pleasure, in a dimension unprecedented in the world of motoring.

“We are proud to present the exclusive concept car that only last month was confirmed by our board of management for production in the coming years. With this study of a four-door Gran Turismo, we are sharing with you the evolutionary development of our design language.,” said Phil Horton, Managing Director, BMW Group Middle EastBMW Group Middle EastLoading....

More than any other saloon in the past, the BMW Concept CS bears out all the highlights of optimum performance through the design of its body alone. The low-slung, dynamically stretched silhouette, the long engine compartment lid plus stylish lines and contours accentuating the rear-wheel drive technology are ideal for sports motoring.

Within its interior, the BMW Concept CS combines stylish luxury with the most uncompromising ambience full of class and value. The interior offers dynamism of a completely new standard, borne out by the combination of exclusive elegance and sophisticated refinement.

The BMW Concept CS is an invitation to active motoring, with the driver-oriented cockpit immediately showing the motorist that he or she is in control of everything happening at the wheel.

In presenting this new Concept Car, BMW has entered not only a brand-new segment of the market never occupied before, but also sets the milestone with a brand-new type of car: the four-door luxury Gran Turismo enters a new dimension of motoring.

-Ends-

For media inquiries please contact:
Rana Jones, Corporate Communications Manager
Telephone: +971 4 3132615,
Fax: +971 4 3300120
Email: Rana.Jones@bmw.com
Internet: www.press.bmwgroup.com

Kelly Smith, MCS/Action
Mobile: +971 50 498 3085
Email: Kelly.s@actionprgroup.com
Media website: www.press.bmwgroup.com

© Press Release 2007

from Action Group
 
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